We market Puerto Rico as a tourism destination through advertising, public relations, and promotional activities.
We promote tourism among visitors and local residents, as well as providing visitor orientation and technical assistance to investors.
We evaluate tourism facilities, establish standards of quality, and regulate and oversee gaming operations.
Our mission is to create and ease the implementation of public policy in order to make Puerto Rico a main and unique destination within the world tourism market. We want to establish Puerto Rico as the focus of Caribbean tourism.
Project Puerto Rico as a leader in various key components of economic development.
Find out the latest news about the Puerto Rico Tourism Company and the tourism industry.
Puerto Rico’s strategic geographic location and economic incentives deliver unique advantages that few other locations can provide. The strength of Puerto Rico as an investment opportunity lies on its political stability, its modern infrastructure, and its highly skilled bilingual workforce. We are the main air and sea access hub in the Caribbean with multiple weekly flight options to and from the United States; including mayor cities in Latin America and Europe and ports that accommodate all types of vessels and cruise ships.
Puerto Rico remains ahead of the competition by offering a full range of options. The tourism industry has been identified as one of the economic engines with the most potential for growth. Our Tourism Incentive Program offers a flexible package of specific tax credits and exemptions that give a full scope of financial options. The PRTC also assists investors in devising an adequate capital structure plan suited to the specific requirements of each tourism-focused project.
Willianette Robles Cancel
Executive Director
Jorge I. Pérez González
Deputy Executive Director
Lcda. Cármen L. Fernández
Estebanez
Director of Legal Department
Giovanni A. Bueno Orengo
Director of Human Resources and Administration
Carlos J. Rios Pierluisi, Esq.
President
Dr. Marcos Vecchini Lugo
Pedro C. De Jesús Román, Esq.
José M. Talavera del Valle, Esq.
José Fuentes Agostini, Esq.
Walbert Pabón Gonález, Esq.
Eduardo Emanuelli Fonalledas, Esq.
The Puerto Rico Tourism Company (PRTC), founded in 1970, is an entity that remains operational within the DDEC (in the process of consolidation).
It is responsible for stimulating, promoting, and regulating the development of Puerto Rico’s tourism industry.
The Puerto Rico Tourism Company (PRTC), founded in 1970, is a public corporation responsible for stimulating, promoting, and regulating the development of Puerto Rico’s tourism industry.
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